No beans about it.

The Rock and Roll Chili Pit opened a week ago today. This restaurant is only a few blocks from our office and had been under construction for months. The anticipating was killing us (well, mostly just me). And like any obsessive fan, I was there opening day with high expectations in tow.
menu
I ordered a cup of the Red Zep and a cup of the Iron Flamin’. Let me rephrase that: I ordered a bowl of steak bites in a chili sauce and a bowl of pulled pork in a chili verde sauce. So. Much. Meat. To many, this would be a home run. But I was missing the beans. I suppose I should have done my research on “Texas-style” chili and I could have better prepared myself. There ain’t no beans in Texas chili.

I’d order the Iron Flamin’ again, but the Red Zep was just too much beef for one sitting. I’m also anxious to try the Motley Stew, a chipotle beef and pork chili with potatoes and carrots, and the ZZ Slop, a vegan chili with BEANS.

A few other fun tidbits: All of the employee shirts have old rock song lyrics, the bar is in the shape of a guitar, and the lights are drum heads. They’re definitely reppin’ the rock and roll brand.

Welcome to the neighborhood, Rock and Roll Chili Pit.

Not All Taglines Can Be Winners

A list of taglines that we considered, though ultimately rejected, for clients, edited to be about us instead.
Leopold Ketel: Accept the unknowable
LK: Surpass the infinite
LK: Square the circle
LK: See through concrete
LK: We know where wind lives
LK: Touch the face of God
Rend the Veil. Leopold Ketel.
Suppose truth were a woman? Find out more at leoketel.com
Hear the color red. Leopold Ketel
“Like” us on Facebook and see how you will die! Leopold Ketel
How much is too much? Leopold Ketel
Seven deadly sins and one great production manager! Leopold Ketel
Respect is built of both love and fear. So is Leopold Ketel.
Unendurable sensation by Leopold Ketel.
Baptism by Terror: Leopold Ketel
Leopold Ketel: Everything, forever

5 ways to develop and discover your unique strengths

In a Fast Company article Jerry Ketel wrote with Jody Turner of Culture of Future, they discuss ways to find your keys strengths to move forward in your career and life.

Here’s an excerpt:

The business press loves to create mythic heroes of industry and we love it, too. To a point.

As much as we love a business visionary like, say, Steve Jobs–and we love him to pieces–we are not Steve Jobs, and never could be. Nor should we. All leaders have their own unique talents, which they will use in different ways to bring out the best in themselves and others. Here are 5 ways to discover your own strongest qualities and put them to work in business and in life.

Read the rest here.

Advertising needs a new name

I love going to dinner parties. It’s easy to strike up a conversation with the ubiquitous question, “What do you do?” because when the question is turned back to me all I have to say is simply, “Advertising.” The conversation then immediately turns to MadMen. Often people want to know if that kind of drama goes on today. Do we still smoke and drink and plot to stab each other in the back? “Why, yes, of course”. From there I can entertain my new friends with at least one story of intrigue and drama in the effort to serve my clients. I light a cigarette for effect.

A good friend has pointed out that MadMen has pulled back the curtain on what goes on in an advertising agency. It’s actually teaching media studies to hundreds of thousands of people — that and how it pays to be a pot smoking, backstabbing egomaniac. Yet what they are teaching is a kind of advertising that is shrinking in size and importance. The days of presenting a television only campaign to a client are far behind many of us. Unfortunately, so is the three martini lunch.

When my dinner companions ask me what sort of campaigns I’m working on, my answer gets them a little deflated. Almost none of it sounds as sexy as a TV campaign. And arguably what my company does today isn’t advertising. Event marketing, social media, iphone apps, guerilla marketing, brand creation, innovation, public relations –– none of this is advertising in the traditional sense but they are the tools we are using with increasing frequency.

Basically, I don’t really think I’m in “advertising.” The word advertising just doesn’t cut it anymore. Problem is, there isn’t another word that works any better without being a little too try-hardy. A few examples: Marketing Communications (too milquetoast), Branding Agency (too amorphous), Next Generation Advertising (whatever), Full service Solutions Agency (including kitchen sinks?). Whenever I hear someone say that they are a Digital Branding Agency, I joke, “Well, we are an Atomic Agency”.

Folks, we need to come up with a new word for advertising. Because advertising itself has been redefined. We need a better word that describes what we do in the 21st century—a word that is just as sexy as the word it is replacing. I’ve spent time on it myself but the best I could come up with was something like Adfurnugen. I need help.

So I propose a contest. I need you to help dream up a new word for advertising. You can enter as many times as you like. A short sentence or two to support your idea would be welcome. The prize? How about a nice dinner for two at Le Pigeon in Portland or Union in Seattle, two of the best restaurants in America. Let’s start a revolution in advertising by giving it a new name altogether. Good luck. And I’m not kidding.

The Give Advertising a New Name Contest
email your new name to [email protected] with the subject: Advertising Contest
Deadline March 12th
PAF will declare the winner and bestow the prize at the March program event.