The Aquarium needed our help to reverse a frightening trend of declining attendance. We instituted a new sense of fun and wonder with viral songs, striking visuals and concepts for engaging exhibits. We created easy-to-sing songs on the radio and playful outdoor to target busy mothers who spend a lot of time in the car driving from errand to errand. Our work brings excitement to yearly exhibits in a way that enchants both kids and parents.
“Sea and Me” campaign