The Oregonian

When the Oregonian Media Group approached Leopold Ketel to help them introduce their new compact edition, we jumped at the chance. The new paper was clean, beautifully designed and easy-to-read, but how could we best tell that to a wider audience who had never seen the product firsthand and were understandably skeptical?

The new edition would mean no more complicated newspaper “origami.”

ADVERTISING, VIDEO

ADVERTISING, OUT-OF-HOME